Unified stock
Real-time sync across e-commerce, stores and marketplaces, with per-channel priority rules.
All case studies
Case study · Retail & E-commerce
One inventory, all sales channels aligned.
A multi-store retailer ran online, shops and marketplaces as separate worlds, with misaligned stock and lost orders. We unified everything into a single platform.
At a glance
- Client
- Multi-store retailer, 6 locations
- Sector
- Retail
- Duration
- 4 months + continuous evolution
- Services
- E-commerce, integration, performance
The challenge
The same product, different stock on every channel.
Online, in store and on marketplaces, inventory was managed separately: products marked as available were sold out, and best sellers stayed hidden because stock didn't talk to the sales channels.
A slow checkout and unnecessary steps completed the picture: growing traffic, but abandoned carts and margin eroded by avoidable errors and returns.
Our solution
A headless platform with stock as the single truth.
We put inventory at the center: a single source of availability that syncs online, store registers and marketplaces, on top of a fast e-commerce front-end optimized for conversion.
High-performance front-end
Fast, accessible storefront with product pages tuned for SEO and Core Web Vitals.
Frictionless checkout
Fewer steps, multiple payment methods and integrated returns to lower abandonment.
Data and growth
Per-channel sales dashboards and continuous A/B testing on pages and purchase flows.
The results
More conversion, fewer errors, data-driven choices.
+28%
conversion rate
-60%
availability errors
1
inventory for all channels
Online and stores sell from the same reliable stock, the checkout converts more and the marketing team decides on real per-channel numbers. The platform evolves every season instead of being rebuilt from scratch.
“We stopped apologizing to customers for 'available' products that weren't there. Now the site and the stores tell the same story.”
Technologies
Headless architecture, built to scale.
- Next.js
- Headless commerce
- PostgreSQL
- POS integration
- Marketplace sync
- CDN & caching
A similar case?
Do your sales channels fight over stock?
If you sell online and in store, unifying inventory is the first step to converting more. Let's look at where to start.